For Immediate Release

Contact: Nicole Matos
PR@MilitaryFamily.org
www.MilitaryFamily.org
703.931.6632

National Military Family Association Launches New App for Military Families

Hosts Key Technology and Defense Leaders during 2012 Leadership Luncheon

October 12, 2012

ALEXANDRIA, VA, October 12, 2012 — The National Military Family Association hosted its 2012 Leadership Luncheon yesterday at the Sheraton National Hotel in Arlington, VA. It served as the platform to announce the Association’s new app, MyMilitaryLife, and to host key technology and defense leaders for a discussion around the Nation’s rapid adoption and reliance on technological advancements as well as its impact on national security, wartime operations, and military family communications.

Kicking off the luncheon was the unveiling of MyMilitaryLife, the first app of its kind created to serve as a central resource that helps military families navigate issues with children, deployments, education, and other challenges. It is currently available for free on iPhone and Android mobile devices. The other half of the luncheon was focused on insights from our panelists which included General Michael Hayden (former Director of the CIA, now with The Chertoff Group), Mr. Vivek Kundra (former first Chief Information Officer of the United States, currently with Salesforce.com) and Dr. Eric Schmidt (Executive Chairman of Google). The discussion was moderated by Mr. Jim Gibson, Director, Intellectual Property Institute, University of Richmond and a member of our Association’s technology advisory council.

“We were honored to have such an incredible group of leaders speak at our luncheon this year,” said Joyce Wessel Raezer, Executive Director of the National Military Family Association. “We are committed to being the voice of military families and the topic of technology advancements is one that greatly affects our community. Having key technology and defense leaders come together to discuss this topic and show support for our new app, MyMilitaryLife, further affirms its importance.”

A special thank you to our luncheon’s title sponsor, the Association of Military Banks of America and our Family Champion event sponsors which included BAE Systems, Goldman Sachs Gives, HealthNet Federal Services, TriWest Healthcare Alliance, United Concordia, and ValueOptions.

Prior to the luncheon that morning, the National Military Family Association honored one organization that has made significant contributions to the development of the Association and its initiatives. S&K Sales Company was presented the Dr. Lowell G. Daun Award, given the work they have done to help forward our cause by featuring our organization on signage at the Commissary and on participating product labels. They introduced us to families who were not yet familiar with our work, and increased awareness of our work within the military community. Additionally, their unrestricted financial support of 600 thousand dollars in the past two years has enabled us to continue the high level of advocacy military families have come to expect.

For questions or to help fund further developments of the MyMilitaryLife app, please call the National Military Family Association at 703.931.6632.

About the National Military Family Association

Military families serve our country with pride, honor, and quiet dedication. The National Military Family Association is the leading nonprofit organization committed to strengthening and protecting the families of the men and women currently serving, retired, wounded or fallen. We provide families of the Army, Navy, Marine Corps, Air Force, Coast Guard, and Commissioned Corps of the USPHS and NOAA with information, work to get them the benefits they deserve, and offer programs that improve their lives. Our 44 years of service and accomplishments have made us a trusted resource for military families and the Nation's leaders. To learn more, visit www.MilitaryFamily.org.

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